Leads Blitz – A good old fashioned heroic cavalry charge that works

This is a cut to the chase Leads Blitz case study illustrating how professional telemarketing and business development can hit the ground running for technology companies looking to crack the education sector.

Client: Leeds based software player.
Sector Education
Brief To obtain on-line demonstrations for a groundbreaking new solution to new and existing clients (70% cold calls / 30% cross sell to current users).  The client needed market penetration in the growing lucrative Multi academy trusts and independent schools sectors as well as academies and LEA secondary schools.
KPIs Day 1 tot  Day 4
Schools Engaged 154 640
Demos booked 2 15
Closers opportunities 10 56
Future Pipeline 38 69
Follow -ups 110 151
Client Decision

Sales director was  amazed at how many leads we had created from a standing start over a four day campaign. We had exceeded what he felt to be a ‘bullish target.  Now with 41 booked online demos,  this is a triumph for sales over marketing in terms of both numbers of closes and the financial outlay on a quid pro quo basis.

We have just completed a third cycle of calling.

Tele2market leads blitz is clearly a lead generation and business development campaign that works. Take a look at our telemarketing, business development or lead generation case  studies here

Tele2market Yorkshire & Lincolnshire DN21. b2b external business development telemarketing support for wholesale, distribution  or service  business on-line demonstrations and appointment making  London Leeds Lincoln birmingham